Are some Facebook advertisers alienating target consumers? Click here for an interesting – and amusing -- read about marketing to the Gen Y crowd.
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Chain Store Age magazine's resident Gen Yer Samantha Murphy (more specifically: Associate Editor/Web Editor) discusses how retailers are reaching out to the younger generation.
Chain Store Age magazine's resident Gen Yer Samantha Murphy (more specifically: Associate Editor/Web Editor) discusses how retailers are reaching out to the younger generation.
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- A King of New Media
- Sweet Valentine's Day Initiatives
- Catch More Bees with Honey
- Reading into the Future
- R.I.P., Circuitcity.com
- Text to Order: 1 $5 Ft. Long, Plz.
- Language Lessons: Gen Y 101
- Tesco Rides the Twitter Train
- At the Drive-Thru: Would you like a Kitchen Applia...
- E-Blast Annoyances
- Here's to You, Multi-Channel Retailers
- Thank you, Williams-Sonoma
- Facebook Sacrifices Whopper Promo
- (Virtually) Up Close and Personal
- Run! The Fear of Online Shopping Taxes
- From ‘The Office’ to The General Store
- Gen Y’s Role in the Economic Climate
- Too Far Beyond
- Retail ‘Nose’ Best
- Trading Friendship for Whoppers
- Playing Dress Up
- Advertising Gone Wrong
- Pizza Ploys
- Digital Retail Tips for the New Year
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- SNL Charm School: Tips for Saving Up
- “Hot” Items for Sale
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